Dope marketing

Now that pot's getting legal-ish, it's fascinating to see how producers will be branding their product. In Washington State, I saw this low-dosage lozenge positioning itself right alongside granola bars as a hiking essential. Just a little buzz to complement that natural high you're getting out on the trail. This pot-product is the cleverest attempt to expand the market that I've seen. Wonder how the healthy/outdoorsy branding will work! (And would it work outside the west coast?) 


Miley Done Right

Beer + bar + brand collateral = exceptional experience